Sarah Perez of Read/Write Web blogged recently on Customer Service via Twitter and referred to the list of community managers I’d outlined in an earlier post of mine. It’s obvious that such a list of community managers would come in handy to users and fellow twitter users, but I’d like to clarify that:
a. customer service is a totally different beast from community evangelism and I wouldn’t like to confuse the two
b. there were a few inaccuracies in the list, like having my friend AI (developer evangelist) in that list of community managers. I’ll remedy that in the next version of the list of community managers.
So, what can we do about it?
What if we created a database of community managers on social media sites like twitter? Maybe we create a collaborative spreadsheet (Google Docs) listing out community managers from different companies. Feel free to leave comments if that’d be something that you’d like to contribute towards.
How can I monitor my brand?
As a community manager or just as somebody who’s interested in the company you work for, if you’d like to monitor conversations around your company brand, the Read/Write Web article had outlined a Yahoo! Pipes solution, which I find rather complicated. For something that’s (a) dead simple and (b) brings relevant articles (searched by keywords) right to your Email Inbox, I now turn to Google Alerts.
What’s different since I last saw it is the fact that you can now monitor by Blogs, Web, Videos and Groups. Or, receive a comprehensive digest either (a) as it happens, (b) once a day or (c) once a week.
I also do monitor tweets on Twitter via TweetScan, whose RSS feed of results I then re-route to my Google Reader.