Quick update: Carsten, thanks for your comments.
I tried once again to post a comment on Search Engine Journal and it gave me the same error:
Sorry, but your comment has been flagged by the spam filter running on this blog: this might be an error, in which case all apologies. Your comment will be presented to the blog admin who will be able to restore it immediately.
You may want to contact the blog admin via e-mail to notify him.
Let me know if I need to register at your site and if so feel free to send me the link. I look forward to continuing the conversation. Now, back to my original post…
As web 2.0 heats up, you see a lot of start ups from across the globe creating business networking sites. One such company is Xing.com, which has been getting some recent press owing to its similarity to LinkedIn.com, one of my favorite web 2.0/business networking sites (access my LinkedIn profile link in the “About” box to your right). I recently read a well-crafted essay by Carsten Cumbrowski over at Search Engine Journal comparing Xing and LinkedIn.com.
Given below are a few snippets from Carsten’s post and my observations:
1. Free Service:
Both offer free accounts where I have to say that Xing offers a lot more than LinkedIn – Carsten Cumbrowski
I guess user satisfaction stems from what you’d like to accomplish with the service. Personally, for over 2.5 years, I’ve benefited from the free LinkedIn service in the three areas of jobs, business development and networking. LinkedIn has helped me generate & qualify valuable leads towards the completion of business deals. I recently tried Xing.com, but was turned off by the fact that I couldn’t view any member profile without becoming a premium member.
2. Paid Service (Apples vs. Oranges?)
I paid my LinkedIn Business Account for one year in advance, paying $199.50. I just purchased my annual premium membership at Xing for 71.40 EUR which included a 13th month for free and less than half than the LinkedIn Business Membership and more than 20 times less than a Pro Membership would have cost me – Carsten Cumbrowski
In my opinion, the primary value-add in services of this nature is accessibility to an extensive, well-qualified network. So, the larger the network is, the more value ought to be attached to accessing it.
So, while its ~$95.00 USD at Xing vs. $199.00 USD at LinkedIn for premium access, with LinkedIn, you can probably access over 5 times the the number of business users (1.45 million members at Xing vs. 8 million members at LinkedIn.com). Of course, with LinkedIn you can also choose to pay more, for greater access, with two other membership categories — Business & Pro.
It definitely will be interesting to watch further developments from social networking sites as they evolve. What do you guys think of business networking sites? How has your experience with them been?
Once again, thanks to Carsten for a thought-provoking post. He’s also mentioned that he’d be posting Part II of his analysis shortly. I look forward to a continued blog conversation.
Also, Carsten, despite 3 attempts to post a comment on your blog, the system kept kicking me out (Both IE & Firefox). I guess it thought I was spam! 😦
Just a heads-up. I’m not sure if other readers faced a similar problem?