It’s time to shine a spotlight on some exciting news happening in the backlot of the Viral Community. It’s a known fact that in the recent past, a few movie studios have been messing with their core target audiences (read bloggers) by shutting down a few fan blogger sites. The negative publicity generated by one such incident, has movie studios recalibrating their PR machines to giving Paramount (hint, hint) importance to movie bloggers.
Back to the Viral Community’s backlot: Chris Thilk from Movie Marketing Madness (MMM) who has been a good blogger friend of mine, received a call from Universal Studios regarding the release of the movie “Miami Vice”. Upon receipt of this info, our very own Mack, raised a clarion call to fellow bloggers to evangelize the movie via their respective blogs.
I for one, consider this a great example of stirring the blogosphere to raise some awareness about movie marketing best practices (a la “Snakes on a Blog“). I wish Chris the very best in utilizing this opportunity to propel forward his standing as a movie marketing guru. I also can’t wait to read Chris’ review of the movie and who knows, this blog post has actually made me want to check out Miami Vice.
Sometimes, it’s good to be bad!