Quick Update: In related news, Nicholas Carr from Rough Type blog, just wrote an article in Business Week on Lessons in Corporate Blogging, taking a page from Dell’s recent blog-launch. Nicholas is an unbiased expert in the field and I greatly value his professional insight. This article is a case in point.
Back to Marketing Nirvana’s Top 10 Corporate Blogs post:
What do 3 Search Engines, 2 Software manufacturers, 2 Online Media learning companies, the World’s largest automaker, a Management Consultancy, and a British Tailor on Saville Row — have in common?
Ans: Marketing Nirvana’s Top 10 Corporate Blog Rankings (Technorati Powered)
#1: Google – Technorati: 27
Source: The New PR Wiki (conceptualized by Neville Hobson, which I discovered via Steve Rubel). Corporate Blog listings on the wiki currently maintained by Constantin Basturea. Thanks to Neville and Constantin for creating an invaluable resource for the blogosphere.
Methodology: I utilized the Corporate Blog listings on the NewPR Wiki and created a Google spreadsheet with the Top 100 Corporate Blogs. I then sorted them based on their Technorati rankings.
Request: If any of you are interested in volunteering to help maintain these lists (monthly), feel free to email me at firstname.lastname@example.org. This project consumed my whole week-end!
Also, watch-out for the Top 10 CEO Blogs (Technorati Powered) on Marketing Nirvāna, culled from the same source. Coming soon!